Rising star SKIA is taking over the pop music scene with new energetic single ‘Hey Boy’
The Norwegian innovator’s newest effort delves further into the influences of contemporaries Robyn, Sigrid, and Dagny, yet crucially distinguishes itself in SKIA’s very own alt-pop bubble. Succeeding in producing yet another dancefloor hit, her latest cut builds on the momentum from acclaimed autumn releases ‘Feeling Fine’ and ‘Pocket’ as she edges closer towards debut album territory.
SKIA shares about the new single, “‘Hey Boy’ is a song about confidence and determination. It’s about having to plough through a lot of doubt, insecurities and uncertainties to reach your dreams. Those doubts and insecurities often come from within, and in many ways this song is talking to doubt itself, saying that if you don’t have anything constructive to add to the situation, you can sit back and zip it. It’s an answer to doubt and disbelief whether it’s coming from society, yourself, or the drunk guy at the party”.
With support from multiple spins on the BBC Radio 1 (Huw Stephens) and BBC 6 Music (Tom Robinson) airwaves, and tentative steps already made on the live circuit, SKIA’s glistening reputation continues to grow at an impressive rate.
