Rising British star Willow Kayne shares her brand new single ‘I Don’t Wanna Know‘ Featured along with an official video
Inspired by the very real online abuse Willow received on TikTok, it’s a high-energy example of just how unpredictable a talent Willow is, and how easy she makes it look; the track is packed with hilarious one-liners that cut those who have bullied her online to size. ‘I Don’t Wanna Know’ is an empowering anthem that deals with real life Gen Z issues with a sense of confidence that feels so refreshing in the landscape of pop today.
Directed by Bedroom (Beabadoobee, Arlo Parks, Sports Team), the video finds Willow falling victim to online trolls (also played by herself) before flying through cyberspace to learn that success is the best revenge, all in Willow’s own cartoonish, singular vision.
Alongside the nomination, Willow has been paired in a mentorship scheme with legendary songwriter Nile Rodgers ahead of the ceremony on September 21st 2021.
Weaving relatable stories amongst high-energy unpredictable sonics, Willow is still breathing new life into a scene that’s been without anarchy and spontaneity for years, and in her hands, the future of pop will be anything but boring.