Following their huge collaboration, Sigala teams up with Rita Ora on a new official video for their new single ‘You For Me‘
The new official video was shot on sunny Los Angeles rooftop, the video oozes old-school Hollywood glamour and features Rita in an array of captivating set-ups, including underwater scenes with a troupe of synchronised swimmers. Directed by Clara Cullen, the video made its global broadcast premiere on MTV Live, MTVU and select MTV global channels, as well as on the ViacomCBS Times Square billboard.
The track, which features vocals from chart-topper Rita Ora, bears all the markings of a true Sigala classic with the pair creating euphoric dance- pop perfection, enhanced perfectly by Sigala’s buoyant blue-sky signature sound. The single amassed a staggering 4 MILLION streams in its first week of release.
Sigala says: “I’m so excited to release this track with the incredible Rita Ora. This track was co-written by pop genius Charli XCX, it’s euphoric, it’s happy, and I’m hoping it’s a sign of things to come.”
Both Sigala and Rita are renowned for their powerful collaborations and ‘You For Me’ sees them levelled perfectly together masterfully crafting one of the biggest pop moments of 2021.
Rita ora says: Rita says: “It’s been amazing to work with Sigala and making new music. The track is such a feel good summer tune.”
‘Lasting Lover’ was Sigala’s 8th UK Top 10 hit and peaked at #1 on the Radio Airplay Chart for 3x consecutive weeks. In America the track was a #1 dance song and Sigala’s biggest track to date at U.S Pop radio. It was also nominated for an iHeart Radio award and was the #1 airplay record in Australia. The single also saw Sigala and James celebrating the release with TV performances on Top of the Pops and Britain’s Got Talent.
This will follow on from the success of his debut ‘Brighter Days’, which was the highest charting dance debut album of 2018 – making it a BRIT certified breakthrough record with 136k+ sales in the UK alone.