The rising hip-hop trio Minus Gravity drops the official video for their latest hit ‘I DO‘
The new official video for ‘I Do’ captures the hedonism of a birthday bash that the boys threw in Malibu. Shot in one take by Jordon from ZF Productions, the spontaneous energy of the visuals is an ideal accompaniment for the track itself.
‘I Do’ is taken from the trio’s latest project Moods Vol. 1, a sprawling 38-track release that features collaborations with Robin Thicke, T-Wayne, Nana Starfield and more.
Minus Gravity shares about the video: “It was Apollo’s birthday and we got a spot in Malibu. We didn’t have any plans to shoot anything but our videographer was there and after a few drinks we thought it would be cool to shoot a whole video in one take – something different and artsy. Our videographer Jordan aka Billy Walsh got it done for us in about 30 minutes, a memorable night.”
The trio consists of Mic Apollo, Sir Blaze, and Rob Will. Making music together since 2014, they burst onto the scene in 2018 with debut single ‘Options’, produced by Grammy winner Rich Skillz (Robin Thicke, Nas, Ludacris), and have since honed a sound that skilfully combines elements of hip-hop and R&B.
