Pop Star on the rise Alex Shera, returns with a new magnificent single ‘Fire‘ featured along with a music video
The new track ‘Fire’ from the LA rising star details the feeling of watching your life fall apart, while still having room to pull someone else out of their own fire.
Alex Shera says on the new single, “You’re still willing to put that other person above yourself because you care too much,” explains Shera. “The song is basically about the act of selflessness and the high that it gives you.“
The inner workings of Hollywood’s Pop Culture began to inspire the unique way in which Alex put pen to paper; creating a world built for the dreamers and romanticizing the souls that lost their way.
Specifically, Alex taps his inspiration from the music of his youth (2000’s Pop Hits) mixed in with nostalgic love melodies and emphatic undertones. Artist influences include Lana Del Rey, Years & Years, The1975, Imogen Heap, and more recently Jeremy Zucker and Gus Dapperton.
Alex has had the pleasure of co-writing and recording with producers such as Devin Kennedy (Songland) and Micky Skeel. Simultaneously, Alex’s work in fashion styling gave him a direct view into the inner workings of the music industry, the drive of successful artists; and where creativity, talent, and determination turn a vision into reality.
In his styling tenure, Alex has worked with talents including Katy Perry, Marshmello, TYGA, Cody Simpson, Zara Larsson, and many more. Alex gifts you a world depicting the pathology of fame, love, heartbreak, and its cure: finding your true self.